12 Dec Study: Double Your Twitter Engagement With Images!
In a new study from Stone Temple, twitter users can double their engagement by embedding media content. It’s no real surprise, but it’s nice to see some actual numbers.
Stone Temple analyzed 4 million tweets and came away with this engagement numbers, among others:
They also went on to say the longer the tweet the more likely the engagement, which is defined for the most part as either a reply, retweet or a favorite.
But adding a #hastag doesn’t add much value. Here’s more:
Please include attribution to www.stonetemple.com with this graphic.
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